CHARLES WORTHINGTON - ULTRA VIOLET SHAMPOO
Client: Charles Worthington Tasks: production, post production. Time: 1 day shoot and 8 days edit
In collaboration with the iconic Charles Worthington brand, we created a series of films that celebrated their new Ultra Violet shampoo range. Our films focus on three striking and uniquely individual styles and how effortless it is to achieve the look that is the best for your hair type. We kept the camera setup as natural as can be, so as to capture the ease of using the product and its incredible results.
The social media interaction that resulted from this campaign has been quote incredible:
Over 5.5Million Views in 7 days
150,000 interactions on Facebook
Sales were up on their product 600%
(22nd May 2017)